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Cochrane Business Network opens 2016 with University of Calgary guest speaker

The Cochrane Business Network is starting the New Year off on an academic note. Jaana Woiceshyn, author and the director of the Haskayne School of Business at the University of Calgary, is the group’s first guest speaker of 2016.
Cochrane Business Network features a University of Calgary guest speaker to open 2016.
Cochrane Business Network features a University of Calgary guest speaker to open 2016.

The Cochrane Business Network is starting the New Year off on an academic note. Jaana Woiceshyn, author and the director of the Haskayne School of Business at the University of Calgary, is the group’s first guest speaker of 2016. Woiceshyn teaches business ethics and competitive strategy at U of C and is the director of the School’s PhD Program.

She has taught business ethics to undergraduate, MBA and Executive MBA students, and various corporate audiences for more than 20 years both in Canada and abroad. Before earning her PhD from the Wharton School of Business, University of Pennsylvania, Woiceshyn helped turn around a small business in Finland and worked for a consulting firm in Canada. Her research on technological change and innovation, value creation by business, executive decision-making, and business ethics has been published in various academic and professional journals and books.

She is the author of How to Be Profitable and Moral: A Rational Egoist Approach to Business (Hamilton Books, 2012) – a thinking manager’s guide to applying ethical principles for long-term profitability.

Catch Woiceshyn and the Cochrane Business Network group of Shelly Kramer, Vivian Cox and Jim Messner at their first meeting of 2016 upstairs in Cochrane Toyota’s community room, 8 River Heights Drive.

The meeting goes Jan. 12 from 7:15-9 a.m. and the $10 admission fee includes continental breakfast and coffee. For more information, visit cochranebusinessnetwork.com

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